CENFOOD GmbH, a pioneer in intelligent supply chain solutions for the German food sector, has successfully secured a listing with one of Germany’s largest supermarket chains, REWE online, just weeks after the partnership began.
“We are delighted to have successfully introduced the DUG potato drink to the German market. DUG has quickly gained attention for its great taste, packaging, and sustainability. We see significant potential for these products in the German food sector. Just a few weeks into our partnership, we have already secured our first major national customer, REWE, which clearly demonstrates the strong interest from German retail chains,” says Eric Thieme, CEO of CENFOOD GmbH.
Starting from mid-July, the DUG potato drink will be available nationwide in REWE’s online store. In the coming weeks, CENFOOD will work intensively to introduce DUG in REWE and Edeka’s physical stores. Currently, CENFOOD is focusing on reaching out to customers in convenience stores and the Food Service segment, such as Metro, Edeka Foodservice, and other leading retail chains.
“DUG now being present nationally in Germany enables us to continue our expansion in Germany and other markets. CENFOOD GmbH has the right background and experience, as well as an innovative approach to engaging with the German food sector,” says Helene Nielsen, CEO of Veg of Lund.
