It comes as other famous names, including the frozen food company Frosta, also roll out vegan seafood substitutes.
The John West announcement concerns a range of vegan salads that are now available from the UK supermarket giant Asda.
Branded “Plant Power”, these “tuna-style plant-based” salads are available in two flavours, “Indian with couscous and lentils” and “Harissa with couscous and lentils”.
Other ingredients included in the salads include quinoa, chickpeas and vegetables alongside the tuna substitute itself, which is produced from soya and wheat protein.
The launch of the salads suggests that there has been a positive reception from consumers to a plant-based tuna unveiled by the company in The Netherlands in February.
This plant-based tuna was the first ever vegan range in John West’s 166-year history when it was given its debut in February.
