Konscious Foods is one of many entrants into a market that is sparking increasing levels of interest thanks to improved technology that means that plant-based products closely resemble traditional seafoods.
The new products by Konscious Foods have been created by the company’s founder Yves Potvin, a chef who is also behind Gardein and Yves Veggie Cuisine.
Launched this year, the Canadian firm is a new entrant into the plant-based market. Several products are on sale to consumers, including sushi rolls, onigiri and poke bowls, while the tuna, salmon and snow crab are targeted at the foodservice sector.
“We’re proud to say our products will surprise and impress in terms of flavour and texture.”
Konjac plant, tomatoes, carrots, pea fibre, cucumbers, avocados, whole grains, legumes, sushi rice and quinoa are among the ingredients used in the company’s products.
The products are non-GMO, gluten free, 100% plant based and organic where possible and, the company’s statement added, are made without titanium dioxide or carrageenan.